Thrive & Shine - Grow your Business with Social Media

Grow your business and thrive with
Facebook Marketing and Social Media

Phoebe Lay is a business coach and mentor. As the CEO & Founder of Thrive and Shine Coaching, Phoebe helps entrepreneurs and Business owners with their Social Media Marketing, including Facebook, Instagram and LinkedIn.

Phoebe combines her expertise in human behaviour with her branding and social media experience to give entrepreneurs and Business owners a system and blueprint to generate leads and increase profit through an increased on-line presence.

“When we are heart-centred and soul driven, that’s when we rise up to thrive and shine.”

Thrive and Shine
Thrive and Shine
Thrive and Shine


Are you ready ?

3 ways we can help you ...

Thrive and Shine Coaching



We create and manage your content for you across all the different social media platforms. Whether it’s Facebook, Instagram or Linked In, we have your posts covered.


We run regular workshops to keep you up-to-date with the latest trends and news with Facebook. Don’t let the Facebook algorithm changes bother you, we’re all over it!


Thrive and Shine Coaching



Whether it’s your team or yourself, we offer coaching and mentoring to help get your marketing strategy and funnel up and running. Click the link below to find out more.


About The Founder

Hi lovely, my name’s Phoebe Lay, I am a business coach and mentor and also the founder of social enterprise Matcha Sisters, Thrive and Shine Coaching and more recently Thrive and Shine Co.

For as long as I can remember, I have always gone for my heart’s desires. I make choices quickly and have always given things a good hot go. So when I saw that many business owners have no idea what to do when it comes to Digital Marketing, I made a decision to create a service where I can coach, mentor and show businesses how to thrive using social media and in particular, Facebook Ads.

As an entrepreneur, it is crucial to be a good problem solver and be able to rise up from failure and setbacks easily with an open mind (and heart) for positive change and personal development.

What They're Saying...

Phoebe is amazing so many ways. We all like to work with someone great at what they do also beautiful person in heart. She is the one! She is soft and focused, sharp! She will push you move towards your next expansion for your business by giving you honest, spot on points, action plans which really helps to get clarity. Also her workshops are great!

Selenge SteppeYoga

facebook marketing


Before working with Phoebe, I struggled with my marketing and spent hours on writing my Ad copy which still resulted in me paying over $10 a lead. Phoebe showed me strategies that lead to me getting 20 leads at no cost in my first campaign. Lead generation is no longer an uphill battle. I now thoroughly enjoy creating ad copy with the confidence that my copy, offers and campaigns are pure quality! I’m now getting at least 20 leads a week at an average of $3 a lead! Thank you Phoebe!!!

Vy Vu

facebook marketing


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Generate more leads
through Social Media

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